Get Our Jobs Back Inc., a Super PAC supporting Donald Trump's presidential candidacy, announced that it would increase its digital marketing ad spend to millions of emails per week ahead of the 2016 election.
The Super PAC is led by Steven Hoffenberg, the chairman of financial services company Towersinverstors.com and CEO and publisher of Christian faith-based online publication PostPublishing.Buzz.
In 1995, Hoffenberg pleaded guilty to a Ponzi scheme that defrauded investors of $475 million.
The Trump Super PAC plans to spend $50 million in digital marketing campaigns from now until Election Day on November 4. As evident by the name, Get Our Jobs Back Inc. claims that the U.S. job market has suffered at the hands of the Obama administration and that Donald Trump would provide more job opportunities to Americans as president.
According to the Bureau of Labor Statistics, the job market has actually seen steady improvement during the Obama administration. The U.S. unemployment rate was 4.7% in May 2016 and the number of long-term unemployed and number of those who have lost jobs have also both declined, according to the Bureau.
Donald Trump has faced challenges with his email marketing campaign. Trump has a critical issue with spam in his email marketing, and his sending of fund-raising emails to foreign politicians has landed him in hot water with the FEC.
According to The New York Times most recent calculations, Clinton has out-fund-raised Trump by five to one. Clinton has raised $334.9 million but has only spent $195.7 million, while Trump has raised $67.1 million but has spent $64.6 million of it.