- Kroger Transitions From Gut To Math, Leverages AI
Data & Programmatic Insider, Laurie Sullivan - Monday, October 5, 2026
A study by Kroger, Vidmob, and MMA Global examined whether predictive creati ...
- AI Agents Forecast To Drive $100B In Sales By Next Year
MediaDailyNews, Laurie Sullivan - Monday, October 5, 2026
OpenAI, Grok, Meta, and OpenClaw agents will introduce consumers to agentic commer ...
- Google Urges Fact Checking For Anyone Publishing Content Using Generative AI
MediaDailyNews, Laurie Sullivan - Thursday, October 1, 2026
Generative models do not retrieve facts, but predict a likely sequence ...
- Bots Don't Click -- So What Will The Internet's New Business Model Be?
Media Insider, Dave Morgan - Thursday, October 1, 2026
Unfortunately, the Internet's traffic growth will increasingly be "freeloading" bots, not huma ...
- September Baseball Ad Costs Spike 40%
Television News Daily, Wayne Friedman - Thursday, October 1, 2026
In September, overall CPMs spiked 40% vs. a year ago, according ...
- 'Avengers' Re-Release Takes Weekend Box Office
MediaDailyNews, Wayne Friedman - Sunday, September 27, 2026
With a record-setting $1.2 billion total worldwide for its opening weekend, 'Avenger ...
- Ad Market Resumes Tepid Growth In August, 'Traditional' Media's Share Falls Below 20%
MediaDailyNews, Joe Mandese - Monday, September 28, 2026
The U.S. ad market expanded a modest 0.7% in August following t ...
- CBS/MTV's VMAs Post 11-Year High
Television News Daily, Wayne Friedman - Tuesday, September 29, 2026
CBS/MTV's "2026 MTV Video Music Awards" posted a 51% gain to 8 ...
- Over Half Of Retail Marketers Are Increasing Their Holiday Ad Budgets
Around the Net In Media, Ray Schultz - Wednesday, September 23, 2026
Retail marketers are gearing up for the holidays, with 55% increasing the ...
- Streamers' Fall TV Ad Spending Down 29%
Television News Daily, Wayne Friedman - Wednesday, September 23, 2026
Streaming platforms are pulling back in overall national TV spend and med ...
- 'Resident Evil' Shatters Franchise Record With $60M Opening
MediaDailyNews, Wayne Friedman - Monday, September 21, 2026
The 24-year-old franchise overdelivered on projections of $40-$50 million. Ad spend w ...
- Still Old School? TV Ad Measures, Digital Clicks, What Comes Next
TV Watch, Wayne Friedman - Tuesday, September 15, 2026
Ads with the most clicks perform the worst in ROAS, according ...
- Midterms Accelerate Local Ad Expansion, Produce Tough Comp For Next Year
MediaDailyNews, Joe Mandese - Monday, September 14, 2026
Local ad-spending growth will lag the total U.S. expansion this year, b ...
- 'Practical Magic 2' Conjures $30M Opening Weekend
MediaDailyNews, Wayne Friedman - Monday, September 14, 2026
Replacing "Spider-Man: Brand New Day" in the top spot, "Practical Magic ...
- Ad Buyers Boost 2026 Spending Forecast As AI Slop Complicates Customer Journeys
Research Intelligencer, Rob Williams - Friday, September 11, 2026
U.S. advertising spending is expected to grow 12.3% in 2026 as maj ...
- IAB Revises Ad Forecast, Shows Growth For Most Media
MediaDailyNews, Laurie Sullivan - Thursday, September 10, 2026
Cyclical events continue to drive strong ad growth during the first ha ...
- Law Firms Say Advertisers Can Recoup Part Of Google Ad Spend
Around the Net In Media, Ray Schultz - Tuesday, September 8, 2026
Law firms are seeking clients who bought Google search or display a ...
- Ad Outlook Composite Improves On 'M&W' Upgrade
MediaDailyNews, Joe Mandese - Wednesday, September 9, 2026
Madison and Wall this morning upgraded its worldwide and U.S. ad-spending grow ...
- Maria Bartiromo's Fox Exit: Reading Business, Ad Spend
TV Watch, Wayne Friedman - Wednesday, September 9, 2026
For Maria Bartiromo's shows on Fox News Channel, iSpot says ad-spend sha ...
- Digital Out-Of-Home Advertising Grows By Double Digits YoY
Around the Net In Media, Ray Schultz - Monday, September 7, 2026
Digital out-of-home ad spending will grow by double digits this year ...
- Google Warns EU Regulations Will Reduce Search Quality
MediaDailyNews, Laurie Sullivan - Tuesday, September 8, 2026
Google on Tuesday rolled out changes to its online search results ...
- Summer Box Office Gets A Brand New Day, Sets Record $4.8B
MediaDailyNews, Wayne Friedman - Tuesday, September 8, 2026
Total year-to-date box-office revenue is up 21% to $7.3 billion (through Sep ...
- NBC's 'Sunday Night Baseball' Viewing Up 48% Vs. 2025
Television News Daily, Wayne Friedman - Friday, September 4, 2026
For all Major League Baseball national TV games - exclusive and non-exclusi ...
- Big Screens, News, Reality Shows Lead Programmatic Ad Gains
Advanced TV Insider, Wayne Friedman - Wednesday, September 2, 2026
Amazon Fire TV has a leading 37% share of open programmatic ...
- White House Plans $4M Spend For Right-Wing Media In Europe
Around the Net In Media, Ray Schultz - Monday, August 31, 2026
The Trump administration plans to spend $4 million to help right-wing med ...
- 'Brand New Day' Swings Into Second-Highest Weekend Ever - Beep, Beep!
MediaDailyNews, Wayne Friedman - Sunday, August 30, 2026
The film earned $891.5 million - the second-highest domestic box-office revenue eve ...
- Ad Market Continues World Cup-Related Surge, Expands 11.9% In July
MediaDailyNews, Joe Mandese - Monday, August 31, 2026
As expected, the U.S. ad market continued to surge in July than ...
- Leading Podcast Advertisers Spent Less In July Than Prior Month
Around the Net In Media, Ray Schultz - Thursday, August 27, 2026
The top 15 U..S podcast advertisers spent $56.7 million in July -- ...
- RNC Eyes Lowest Unit Price? Not Yet
TV Watch, Wayne Friedman - Friday, August 28, 2026
This looks to even up political advertising strength for the midterms becau ...
- Independent Ad Measurement (Outside Of TV) Is Dead
Media Insider, Dave Morgan - Thursday, August 27, 2026
Most of us should care about independent measurement anchoring the buying a ...