• by Amy Corr  @MediaPostOTL, September 5, 2016

David&Goliath named Gustavo Sarkis as executive creative director to lead the agency's Kia business. Sarkis will be responsible for overseeing all creative work on the brand, for which the agency has been agency of record for since its inception in 1999. He will report to D&G's managing partner and chief creative officer, Colin Jeffery.

Sarkis joins the agency from Crispin Porter + Bogusky, where he was executive creative director, overseeing all creative coming out of the agency's Miami office. He spent the last two years working across a variety of clients, including Letgo, Vonage and Santa Margherita Prior to CP+B Miami, Sarkis was a creative director at TBWA\Chiat\Day Los Angeles, working on Gatorade and Adidas.

"Gustavo is an exceptionally talented, creative and seasoned leader," said Jeffery. "We are excited for him to join D&G and lead our Kia team. With his expertise, we look forward to elevating and evolving the work, so we can continue to help Kia grow at an unprecedented rate."