Around the Net

Rare Used Social to Build Email List

Rare, an online site that publishes viral videos, news articles, and opinion pieces, found that email was the key to cultivating its audience on social media. The company launched an email signup sheet within its Facebook page. The two channels have worked in concert and the site has increased its readership from 25 million monthly viewers to 400 million monthly viewers.

Read the whole story at Direct Marketing News »

Next story loading loading..