Around the Net
How To Avoid Becoming A Victim In The Spam Wars
- Marketing Land, Friday, September 2, 2016 8:20 AM
It's commonly known that when you send an email, it doesn't always reach the intended recipient. Between the sender and the recipient are intermediaries -- namely the Internet service providers (ISPs) and email service providers (ESPs), which use a mix of internal algorithms and outside filtering technologies that combine to make a decision on each message that comes into their mail servers.
