- Firm Integrates With Mailchimp To Send Videos By Email
Email Marketing Daily, Ray Schultz - Thursday, April 15, 2021
The arrangement will allow brands to send personalized videos the way te ...
- German Newspaper 'Bild' To Launch A TV Channel
Around the Net In Publishing, Ray Schultz - Monday, April 12, 2021
Bild, Germany’s biggest-selling daily newspaper, will launch a television channel prior ...
- Irish Ad Agency Rebrands To Enter U.S. Market As Optimization, Performance SaaS Specialist
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 12, 2021
We Are Bionic has rebranded to Optily after a decade of providi ...
- Android Ad Identifier Violates EU Privacy Law, Activist Claims
Digital News Daily, Wendy Davis - Wednesday, April 7, 2021
An Android device identifier used for ad targeting violates European privacy law ...
- To Integrate Measurement -- Or Not To Integrate Measurement?
Media Insider, Maarten Albarda - Friday, April 2, 2021
In my home country, The Netherlands, Kantar and Ipsos will now deliv ...
- Albertsons, Google Strike Tech Partnership As Online Shopping Expands Into Search, Maps
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 30, 2021
Google's technology uses AI to scan billions of Street View images ...
- When Is A Good Time To Hide TV Advertising? (Wait. What?)
TV Watch, Wayne Friedman - Tuesday, March 30, 2021
Spain's public TV company RTVE was fined 730,000 euros ($859,000) recently f ...
- YouTube To Ban Animal Cruelty Videos, Major Brands Unknowingly Run Ads Alongside Content
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 29, 2021
Staged animal rescues depicting cruelty are being banned on YouTube after sever ...
- Google Delays FLoC Testing In Europe
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 25, 2021
Google will be doing FLoC tests in the U.S. and is "worki ...
- South African Email Vendor Seeks To Expand Partnerships In Africa And Europe
Around the Net in Email, Ray Schultz - Wednesday, March 24, 2021
Everlytic, a South Africa-based provider of email messaging and other services, ...
- Google Backs Off FLoC Testing In Europe Due To GDPR
Around the Net in Email, Ray Schultz - Wednesday, March 24, 2021
Google will refrain from making FLoC (Federated Learning Of Cohorts) tests availab ...
- 'El Pais' Grows From Zero To 100,000 Subscribers
Publishing Insider, Rob Williams - Tuesday, March 23, 2021
About 25% of its digital subscribers are located outside of Spain, whi ...
- Zenith: After Falling Nearly 9% In 2020, Telecom Ad Spending Poised To Expand Through 2023
Research Intelligencer, Joe Mandese - Monday, March 22, 2021
Fueled by demand for new smartphones, as well as the rollout ...
- French Email Provider Sarbacane Group Acquires A Competitor
Email Marketing Daily, Ray Schultz - Friday, March 19, 2021
Sarbacane has purchased rapidmail, a German rival to its company Mailify ...
- Advertisers Lose Bid To Block Apple's App Privacy Changes In France
Digital News Daily, Karlene Lukovitz - Wednesday, March 17, 2021
France's competition regulator declined to block the coming changes, but said ...
- GDPR Rules Could Be Tweaked In The UK: Report
Email Marketing Daily, Ray Schultz - Friday, March 12, 2021
The UK could diverge slightly from the EU in an effort ...
- WPP Reports 2020 Shortfall, Projects 'Solid Recovery' For 2021
MAD, Steve McClellan - Thursday, March 11, 2021
Like the other major holding companies, WPP experienced improvement in the seco ...
- Twitter Slowed By Russian Authorities For Banned Content
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 11, 2021
Russian authorities Wednesday said they slowed the speed of users' uploading ...
- White House Is Concerned As Microsoft Email Breach Spreads
Email Marketing Daily, Ray Schultz - Friday, March 5, 2021
A hack of Microsoft's email server was apparently caused by China-based hacke ...
- U.S. Ranks 23 For Ad-Block Software Download Queries
Research Intelligencer, Joe Mandese - Friday, March 5, 2021
European nations such as France, Sweden, Denmark, and Canada in North Ameri ...
- TAG Rolls Out Anti-Fraud And Brand-Safety Certifications In China
Digital News Daily, Wendy Davis - Monday, March 1, 2021
The Trustworthy Accountability Group and China Advertising Association will begin issuing certificatio ...
- Spending Your Way Out Of A Pandemic
Email Insider, Ray Schultz - Tuesday, March 2, 2021
Many brands are increasing their digital budgets after a mixed year ...
- Irish Data Protection Commission Concluded 4,476 GDPR Cases In 2020: Report
Digital News Daily, Ray Schultz - Monday, March 1, 2021
The leading cause of complaints was the inability to access personal dat ...
- Despite What You Think, Brands Have An Eye On Consumer Needs
Inside Performance, Laurie Sullivan - Wednesday, February 24, 2021
Two-thirds of shoppers consider store brands as high-quality as name brands. Anoth ...
- Microsoft Joins Coalition Of European Publishers To Mandate News Payments
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 22, 2021
Microsoft has joined a group of European publishers in an effort ...
- TikTok Violates EU Privacy And Consumer Protection Laws, Watchdog Says
Digital News Daily, Wendy Davis - Wednesday, February 17, 2021
Social video app TikTok violates the rights of European consumers, fails ...
- Why NetElixir Is Betting Big On Sweden And Other Nordic Countries
Inside Performance, Laurie Sullivan - Wednesday, February 17, 2021
Amazon entered Sweden in October 2020 to support local retailers in ecommerc ...
- Google To Pay $1.3M For Misleading Star Ratings For Hotels In France
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 16, 2021
Google's fine of 1.1 million euros ($1.3 million) may seem small, b ...
- Mobile And Video Call Use Rises, But At What Environmental Cost?
Inside Performance, Laurie Sullivan - Monday, February 15, 2021
Using more technology means increased carbon emissions, despite President Joe Biden's determinati ...
- Bidstack, Moat Work With Dentsu To Thwart In-Game Ad Fraud
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 12, 2021
On Friday Dentsu and Moat shared performance and verified general invalid traff ...