Tag results for "europe"
- OAAA Launches Working Group, Sets Standards For Real-Time BiddingThe OAAA this week will launch its OpenRTB Working Group, representing media ...
- CX: What's Next? Brands Forced To Respond To Changing Customer PatternsWill things ever get back to normal? It's not likely as consumers ...
- Talon To Use LoopMe's Suite Of Performance Measurement ToolsOOH firm Talon will utilize LoopMe's tech platform to better track attribution ...
- Justice Department Sues Google For Search Anticompetitive Business PracticesThe DOJ is expected to file the "most aggressive U.S. legal challenge ...
- IAB Europe's Data Framework Rejected By EUEU data authorities have rejected a framework developed by IAB Europe for ...
- Belgian Privacy Regulator Criticizes IAB Europe Over GDPR Compliance FrameworkThe IAB Europe's transparency and consent framework, rolled out in 2018, allows ...
- Merkle Rejiggers Americas, EMEA Leadership RolesMichael Komasinski is moving up into the dual role of president, Merkle ...
- Email Still Used For Customer Service By Most Firms, But Patterns Are Changing: StudyThe most mature companies are adding SMS and other channels to email ...
- Google Set To Strike A Deal With French Government On NewsGoogle is set to reach a deal to pay French publishers for ...
- WPP Appoints Cybersecurity Expert To Its BoardTom Ilube, founder and CEO of Crossword Cybersecurity Plc, has been named ...
- IAB Europe Reveals Advertisers With Programmatic In-House Models Are DecliningIAB Europe's Programmatic Advertising Spend Research reveals that revenue from programmatic ad ...
- Microsoft Outlook Out Again For European UsersMicrosoft Outlook was out again Sunday evening, mostly for users in Northern ...
- H&M Subsidiary Hit With EUR3.5 Million GDPR FineThe Hamburg Data Protection Authority has hit the German subsidiary of fashion retailer H&M with ...
- German Tech Firm SAP To Acquire Emarsys, U.S.-Based Customer Engagement PlatformEmarsys helps firms delivered personalized interactions via email, mobile, social, SMS and ...
- Marketing Platform Sendinblue Raises $160 Million In FundingInitially focused on email, the company has added support for several other ...
- Microsoft Bing Wins Google Auction Search Slots On Android Phones In Key CountriesThe Google auction for search slots on Android devices demonstrates that Bing ...
- European Travel Marketers Face Budget Cuts: ReportMost destination marketing organizations have had their budgets cut. And they want ...
- Consumers Expect To Shop More Online After COVID-19: StudyThree-fourths of consumers in several countries say they have lost jobs or ...
- Comscore Teams With Samba TV To Measure CTV Globally, Starting In EuropeThe launch of international smart-TV measurement capabilities will begin in Italy and ...
- Study Shows Few U.S. Consumers Want To Protect Their Email DataBut the number is even lower in the UK. Gmail is the ...
- Oracle To Halt Third-Party Data Offering In EuropeOracle will no longer offer third-party data targeting services in Europe, effective ...
- GroupM: Global Ad Demand Improving, Turning 'Positive' In Some MarketsMore encouraging news that ad demand is rebounding from its recent recession ...
- Global Shudder: How Businesses And Customers Are Reacting To COVID-19More people are shopping online -- and they tend to favor firms ...
- Queen For A Day: Why Burger King Proudly Planted One On Ronald McDonaldTo help celebrate gay pride, Burger King has literally planted one on ...
- IAB Europe's Supply Path Optimization Guide Relies On Brands, Agencies, PublishersA call to action for brands, agencies and publishers to adopt supply ...
- Ireland Orders Facebook To Stop Transferring User Data To U.S.Facebook received a letter from regulators in Ireland that requires the company to ...
- Sarbacane Group Pulls In $27 Million In FundingThe French company, the parent of email service Mailify, plans to continue ...
- Italy's Competition Authority Opens Probe Into Google, Apple, Dropbox Cloud ServicesItaly is the latest country to launch a probe against Google. On ...
- Apple Passes Digital, Value-Added Tax Increases On To DevelopersApple has announced it will raise charges for developers selling on the ...
- SparkPost Expands Its IntelliSeeds Email Data NetworkIntelliSeeds, launched in 2019, now covers several additional countries in Europe, the ...
