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ASA Vows To Ban 'Up To' In Broadband Ads

  • BBC, Thursday, November 17, 2016 6:45 AM

UK broadband companies will be made to change the way they advertise their internet speeds, under regulator plans. The Advertising Standards Authority says current descriptions of speeds "up to" a certain amount are confusing and will be changed in 2017. However, the UK watchdog has yet to decide how they will be replaced.

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