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Newsletter Are Most Popular Emails Sent by Marketers

  • eMarketer, Monday, December 26, 2016 4:03 AM

Some 83 percent of US marketers send newsletters as marketing email, making newsletters the most common type of marketing email sent by US email marketers in the first half of 2016, according to Clutch. Standalone emails were sent by 79 percent of marketers and 71 percent of this marketers sent lead nurturing messages, according to the report.

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