Around the Net
So People Do Watch Vevo
- Variety, Tuesday, January 24, 2017 12:07 PM
Vevo has a huge audience, and third-party data from ComScore proves. Videos from the major-label owned streaming service were watched by 97 million Americans, or 25% of the U.S. population, during the month of October, according to new data from comScore. Variety says 56% of that audience only accessed Vevo via phone or tablet. (ComScore formerly only measured viewing data from desktop PCs.)
And 43% of Vevo watchers also watched YouTube in October.
