- MRC Revokes, Denies Nearly Two Dozen Nielsen PPM Markets
MediaDailyNews, Joe Mandese - Saturday, October 17, 2026
The loss of accreditation comes as Nielsen's personal people meter has al ...
- Are Microdrama Viewers Watching Shows... Like TV?
Advanced TV Insider, Wayne Friedman - Wednesday, October 14, 2026
Nearly two-thirds (62%) of viewers watch microdramas for more than one ho ...
- When You're A STAR, Nielsen Lets You Synthesize Your Audience
Planning & Buying Insider, Joe Mandese - Friday, October 9, 2026
"We are creating a synthetic panel," Nielsen's David Kurzynski told a roomf ...
- Why The Role Of Planning Is Rebounding (Despite, Or Maybe Because Of, AI)
Planning & Buying Insider, Joe Mandese - Monday, October 5, 2026
The turnaround in the perception of planning's influence comes as advertisers a ...
- Still Alive, 'Kimmel' Gets Another Year
TV Watch, Wayne Friedman - Monday, October 5, 2026
Disney executives are frank about the tough market conditions, which took do ...
- Obit: Pioneering Researcher, Perpetual Futurist Bill Harvey, Dead At 84
MediaDailyNews, Joe Mandese - Sunday, September 20, 2026
Harvey spent more than half a century trying to answer what wa ...
- NFL Opening Week Draws 19.5M Viewers, Down 13%
Television News Daily, Wayne Friedman - Thursday, September 17, 2026
The first week of the 2026 NFL regular-season fell 13% to ...
- Google Unveils Experimental Chrome Ad-Detection Tools
MediaDailyNews, Laurie Sullivan - Wednesday, September 16, 2026
The tools, built into the existing Chrome User Experience Report framework, a ...
- Ace Hardware Media Arm Unveils Measurement, Audience Features
MediaDailyNews, Laurie Sullivan - Thursday, August 27, 2026
RedVest Media, the company's retail media network, announced measurement, audience, social a ...
- Dot Dot Dot... DASH DASH DASH... Dot Dot Dot
MediaPost Weekend, Joe Mandese - Sunday, August 23, 2026
This email is how one knowledgeable source sums up one of t ...
- Yahoo Adds Real-Time Automated Ad Placement Options
MediaDailyNews, Laurie Sullivan - Wednesday, August 12, 2026
Yahoo DSP made its audience marketplace available through two data-driven practices ...
- Meta Brings Exclusion-Only Capabilities To Ads Manager
MediaDailyNews, Colin Kirkland - Tuesday, August 11, 2026
Meta designed exclusion-only custom list capabilities for advertisers that may want ...
- Roku Q2 Ad Spend +25%, Subs Rise 26%
Television News Daily, Wayne Friedman - Thursday, August 6, 2026
A combined Fox/Roku would have given Fox a 10.2% share of month ...
- Nielsen To Buy DoubleVerify For $2.15B
Television News Daily, Wayne Friedman - Thursday, August 6, 2026
DoubleVerify's sale price of $13.60 a share represents a 30% premium ...
- WBD Q2: 22% Ad Decline, Streaming Up 10%
Television News Daily, Wayne Friedman - Thursday, August 6, 2026
Overall, WBD saw 17% domestic linear audience declines for all its line ...
- MLB Posts Strong Midseason Viewing: NBCU, Fox Gain
Television News Daily, Wayne Friedman - Friday, July 31, 2026
NBC with its new "Sunday Night Baseball" deal has spiked 51% ...
- Kids' Media Has A Measurement Problem, While Ad Industry Has A Trust Problem
Research Intelligencer, Rob Williams - Monday, July 20, 2026
A CIMM report says children's viewing has scattered across YouTube, streaming a ...
- CIMM Unveils Task Force To Fix 'Gap' Between Kids Media Use, Measurement
MediaDailyNews, Joe Mandese - Wednesday, July 15, 2026
The announcement comes with the release of a study identifying social, economi ...
- VideoAmp, Nielsen One Pull Out Of MRC Accreditation Process
MediaDailyNews, Joe Mandese - Monday, July 13, 2026
The reasons for withdrawing were not disclosed, but both have implications f ...
- World Cup Loss To Belgium Scores 42M U.S. Viewers
Television News Daily, Wayne Friedman - Tuesday, July 7, 2026
Fox, FS1, and digital services posted 30 million average viewers - wi ...
- England World Cup Victory Scores Record 23.1M U.S. Viewers
Television News Daily, Wayne Friedman - Tuesday, July 7, 2026
Telemundo had 9.4 million viewers with Peacock at 13.0 million, according ...
- TVB: Nielsen Ad-Supported TV Estimates Need Context
Television News Daily, Wayne Friedman - Wednesday, July 1, 2026
"Higher broadband-only penetration estimates could inflate streaming's audience and undercount linear audiences ...
- DoubleVerify Platform Measures Media Quality Across LinkedIn Audience Network
Around the Net In Media, Ray Schultz - Thursday, June 18, 2026
DoubleVerify has launched a platform that it says will allow advertisers ...
- Warner Bros. Discovery Moves To Agentic AI With AWS
MediaDailyNews, Laurie Sullivan - Friday, June 19, 2026
The platform brings audience insights, inventory data, campaign performance metrics, forecasting a ...
- World Cup, UFC Event Drive Growth In Streaming Usage, Downloads
Television News Daily, Wayne Friedman - Thursday, June 18, 2026
Fox Sports rose 254%, with Paramount+ 34% higher and Peacock up 7 ...
- Nielsen Unveils New-And-Improved Integrations With Mediaocean, Polk, MRI-Simmons
MediaDailyNews, Joe Mandese - Thursday, June 4, 2026
Explicit details were not disclosed, but Nielsen said the integrations enhance i ...
- Comscore Releases First Ever Share Data For AI
Media 3.0, Joe Mandese - Tuesday, June 2, 2026
The data benchmarks share of prompt volume among the Big 3 ...
- OpenAI, AP Political Data-Licensing Deal Signals Possible New Service
Data & Programmatic Insider, Laurie Sullivan - Monday, June 1, 2026
The agreement begins this year and extends through the 2028 election seaso ...
- Amazon Expands Signals To Improve Performance
MediaDailyNews, Laurie Sullivan - Thursday, May 28, 2026
Amazon Publisher Services at its summit on Thursday introduced new capabilities ...
- NBC Leads Prime-Time Viewing With Sports-Heavy Content
Television News Daily, Wayne Friedman - Thursday, May 21, 2026
NBC Television Network leads all networks with a Nielsen-measured average 5.3 milli ...