Around the Net
Arizona Coyotes Exec Discusses Email Goals And Challenges
- Chief!Marketer, Tuesday, September 12, 2017 5:56 PM
The Arizona Coyotes is more than an NHL hockey team. It’s also an emai marketer, using the medium to connect with fans. Ben Wang, director of business anlytics for the Coyotes, discusses the team’s goals and challenges, in a Q&A with Chief Marketer.
