• by Steve McClellan  @mp_mcclellan, September 20, 2017

DiMassimo Goldstein (DiGo) has been named agency of record for the Bronx Zoo after a review that included a handful of agencies.

As AOR DiGo will be spearheading the iconic organization’s efforts to drive attendance and communicate its brand story.

 “Working with The Bronx Zoo is not only the dream of a lifetime,” stated DiGo Chief and Founder Mark DiMassimo, “but it also represents an opportunity to inspire people to enjoy extraordinary experiences that bring them closer to the wonders of the natural world.”

The Bronx Zoo’s parent organization, the Wildlife Conservation Society, is focused on conserving the world’s wildlife and largest wild places, with field programs in regions containing more than 50% of the world’s biodiversity.