Tech Deals Ebb On Madison Avenue, Publishing Transactions Are Flowing


After expanding in recent years, the percentage of merger & acquisition transactions involving technology firms has begun to ebb at the major agency holding companies, according to an analysis of S&P Capital IQ data released today by Oaklins DeSilva + Phillips.

Only 20% of holding company transactions involved a tech …


Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.


Next story loading loading..

Discover Our Publications