• July 8, 2005

Gospel MusicChannel has added "Gospel Dream 2005" to its lineup of inspirational and entertaining programming. "Gospel Dream 2005" will reach out to a broad audience of gospel music fans, bringing performers from all over the United States and from all gospel styles--including traditional and contemporary soul, pop, rock, and R&B--to compete for a major label deal.

The Ford Division of Ford Motor Company will be the lead sponsor and exclusive automotive advertiser for "Gospel Dream," and will have a presence during the program's auditions in seven U.S. markets, as well as the Atlanta-based semifinals and season finale. This will include the integration of a Ford vehicle into the programming, with additional opportunities forthcoming.

In addition, BlackRadiance will be the exclusive cosmetics sponsor of "Gospel Dream 2005." As part of the deal, female contestants who make it to the semifinals will receive makeovers prior to their performances, with footage from the makeovers being integrated into the final episodes. -- Amy Corr