Reader’s Digest nearly doubled its online audience in a year, reaching 7.3 million unique visitors in April.
That is a 92.8% increase in audience over last year, according to Reader's Digest publisher Trusted Media Brands, citing comScore data.
According to MPA’s Magazine Media 360° report, Reader’s Digest was among the top 10 magazine brands that participated in the report in mobile audience growth, with a 121% growth in April compared to the same period last year.
TasteofHome.com, another Trusted Media Brands title, received over 13.2 million unique visitors in April 2018 — a 19.1% increase from the same month last year, according to the report.
FamilyHandyman.com reached over 5 million unique visitors, up 11% from the same period last year.
“Our investment in building a first-class digital team and our focus on creating a visually driven and contextually relevant digital experience that excites our audiences, continues to fuel fantastic organic growth across our brands,” stated Vince Errico, Chief Digital Officer, Trusted Media Brands.