Meredith Corp.'s Real Simple is giving a home to its cooking coverage, as well as launching a cooking series.
Called "Real Simple Cooking School," the videos will focus on teaching the basics of cooking, with tips, techniques and recipes.
The landing page will also serve as a hub for all the existing recipes and videos on Real Simple's website. The series is inspired by the success of Real Simple’s Facebook Live cooking videos, which reach an average of 85,000 viewers each week.
A monthly live cooking show will be hosted by Real Simple food director Dawn Perry on Facebook. Videos range from learning how to set up a grill for a cookout to how to organize a fridge.
A dedicated Facebook Group will also be created to give
members a place to engage with each other and share recipes, tips and tricks.
The Cooking School will also live as a rebranded print section in Real Simple magazine.
“This new series underscores Real Simple’s commitment to provide consumers and advertisers with engaging food content and practical solutions on all platforms,” stated Daren Mazzucca, vice president and publisher of Real Simple.