'Quartz' Continues Expansion With New App, Paid Membership Offer

Following its acquisition by Japanese business publisher Uzabase last summer, the company has been expanding its editorial offerings and product lines, including a cryptocurrency-themed newsletter that launched in August. Today, Quartz announced two offerings: a newly designed app and a paid membership program.

The app, which counts Deloitte and Prudential as its founding sponsors, is free to download and offers original news and analysis from Quartz journalists. Users can also access curated news in the U.S. and internationally, as well as insights about the news from the app’s community.

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Additional commentary from “Quartz Pros,” leaders from the business and cultural world, like Richard Branson, Sallie Krawcheck and Dawn Airey, also appears in the app.

“I often describe the tone and user experience of our work as speaking the ‘native language’ of the new generation of global business leaders we serve. This expansion allows Quartz to double down on two other elements that attract this community: the need to discover useful news, and the need to better understand the implications of that news,” stated Jay Lauf, Quartz publisher- co-CEO.

The Quartz membership program is intended to offer users “an education in the global economy" that helps makes more "informed decisions" in work, investments and life, an introduction on the company’s website read.

Members can join for $14.99 a month or $99.99 for the first year as a founder. They have access to analysis, context and insider insight about key players and phenomena changing the business world and global markets. Membership provides access to exclusive content to inform business leaders and those rising in their careers.

Kevin J. Delaney, Quartz editor-in-chief-co-CEO, stated the new products will “deepen the journalism we’re providing to users.”

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