"A new survey reveals how many consumers have actually used an online subscription box service" -- and it's not a helluva lot, according to Chain Store Age
. "According to data from the YouGov
RealTime research platform, 80% of US consumers ages 18 and older say they’ve never subscribed to a subscription box service that regularly delivers" either beauty and cosmetic products,
men's grooming products, groceries and meal kits (81% of respondents) or household goods like paper towels (85%). Still, "nearly half (47%) of US consumers ages 18-34 say they are either very likely
or somewhat likely to consider subscribing to at least one of the four types of services mentioned in the survey."
Read the whole story at Chain Store Age »