14 Hands 'Hangs' With Unicorns, Horses

Washington State-based winery 14 Hands is raising awareness with a surreal campaign that combines motion graphics, comedy, and absurd scenes.

The "Chillhang" creative, developed with full-service production company The New Blank for agency Copacino + Fujikado, plays off the wine brand's horse name by showing people wearing horse and unicorn-headed costume headpieces as they attend a Kentucky Derby-themed party.  

The campaign includes more than 20 pieces of content that were all produced in just over two weeks.

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