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England's World Cup Cricket Triumph Got Half The Audience Of Wimbledon Final

Sky's much-applauded decision to allow Channel 4 to broadcast the Cricket World Cup final saw the exciting final, won by England, hit a peak of audience of 4.6m. The Guardian points out this that was still below the audience that watched England's women football team play in the recent World Cup semi-final and was half the peak audience that tuned into the Wimbledon final.

Read the whole story at The Guardian »

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