Creative agency Barbarian, part of Cheil Worldwide, has appointed Steven Moy CEO. He succeeds Cathy Butler, who left the agency earlier this year to head Omnicom’s Organic as CEO.
Moy most recently served as executive vice president and U.S. Chief Technology Officer at Interpublic’s R/GA. Earlier, he served as Isobar UK’s CEO and prior to that, as a regional vice president at SapientNitro.
“Technology innovation is redefining the relationship between brands and their customers,” said Moy. “This demands agency partners like Barbarian that can leverage technology to reduce friction, data to power new ideas and creativity to bring new products and services to life.”
Courtney Berry, Barbarian managing director, said Moy’s “track record in redefining go-to-market models will only further empower our clients with Barbarian’s relentless push for meaningful innovation.”