• by Steve McClellan  @mp_mcclellan, September 3, 2019

Content marketing company Contently has appointed Pearl Collings chairperson and CEO, succeeding founder Joe Coleman. Coleman has transitioned to an advisory role after eight years leading the company.

Collings' appointment follows what the company said was an eight-month search.

Previously Chief Business Officer at Time Inc., Collings is credited with leading the publisher’s digital transformation prior to the $2.8 billion sale of the firm to Meredith. Earlier, she held senior roles at Dotdash and Everyday Health.

Contently also announced the return of founder-at-large Shane Snow to the company’s Board of Directors.

Earlier this year, Contently made headlines and drew backlash for a plan to charge the freelancers it works with a 4.75% service fee on top of existing fees. A short time later the company apologized and withdrew the plan.