Tag results for "content marketing"
- Advertisers More Pessimistic About 2021 Ad Budgets Than Agencies, SuppliersAdvertisers are generally more negative about their ad budgets than their agen ...
- New B2B Agency Focuses On Content CreationContent Ovation is headed by Jamie Green, a former executive editor ...
- Why Shaquille O'Neal Co-Founded A Creative AgencyWhat do brands get when they sign on with the ad agen ...
- Voice Of The Customer As Media StrategyThe "voice of the customer" is key, because it has credibility th ...
- "Knives Out" Cuts Through Box Office Clutter with an Integrated Puzzle SweepstakesHow does a new film attract the attention of moviegoers when it ...
- Study: Pandemic Drove B2C Content Marketers To Shift Tactics In 2020The big change: 63% of companies polled changed their targeting and messagi ...
- What Skills Marketers Say They Want In 2021 -- And WhyAlthough 86% of marketers say they feel adequately trained and skilled, near ...
- How To Create A Content Marketing CalendarBrands need an editorial calendar to fuel their content marketing. Here a ...
- What's Wrong With Content Marketing TodayThere are now more than 600 million blogs, and countless people descri ...
- Pandora Thrives with a Full Funnel Approach to E-commerceWhat happens when a retailer's business model is completely upended, and th ...
- A Guide To Content Marketing For StartupsStartups need a content marketing strategy to stand out in 2020. He ...
- The Price Of Content-Related Keywords, Features Of Best-Performing TextsSEMrush's report analyzes data on Google, Twitter and other platforms as we ...
- Study Finds Disconnect Between B2B Marketers And BuyersBrands want to send out long-form content. Buyers prefer user reviews a ...
- Spider-Man Influencers Spin Web on Twitch, Capturing GamersTheatrical ticket data showed gamers comprised 25% of the audience. Historically game ...
- The Gate Swings Both Ways: Don't Make It Too Hard To Access B2B ContentTwo-thirds of B2Bs gate content, and that's only one aggravation readers fac ...
- SEO Bias, Diversity Become Bigger Industry IssuesA survey by content marketing company NorthStar on the state of t ...
- GoDaddy Strengthens Ecommerce, Integrates With Instagram And FacebookThe move allows users of GoDaddy's Websites + Marketing platform to crea ...
- Email Tech Stacks Up: Brands Evaluate Tools Prior To Holiday Shopping PeakEmail and SEO solutions are the tools being most evaluated for purchas ...
- Content Marketing Revenues To Decline Nearly 7% In The U.S. In 2020After years of double-digit percentage growth, U.S. content marketing revenues are expect ...
- 3 Ways To Use Emotional Indicators In Keyword ResearchDo marketers really know how their target audience feels about their product ...
- Is Your Content An Embarrassment? Study Shows It Will Dampen Email ResultsDecision makers are tired of COVID-19-related content and see some firms ...
- Seismic Debuts Interactive Content Platform For SellersThe solution drives delivery of personalized content and helps moves buyers throu ...
- SEO Stuck In Gender InequalityFemale SEO professionals only represented about 30% of the industry in 201 ...
- ANA Finds Content Marketing Budgets Rose Sharply Prior To COVID-19The report, based on research conducted last year found that over t ...
- New Bill Would Require Platforms To Disclose Content Removal PoliciesThe Platform Accountability and Consumer Transparency Act, introduced Wednesday by Sens. Bri ...
- Industrial Strength Cutbacks: Manufacturers Slash Marketing BudgetsIndustrial firms are cautious as businesses start to re-open, IEEE GlobalSpec fin ...
- Content Marketing In A Pandemic: Five TipsSeveral industries, ranging from restaurants to real estate, have been hard h ...
- Study: Marketers Say Their Content Creating Approach Is InefficientDuring the pandemic of course a pretty intense spotlight has been plac ...
- Skullcandy's 'Content-to-Commerce' Model Was Ready For A CrisisFor headphone maker Skullcandy, its "Mood Boost" campaign and product releases we ...
- COVID-19 Changes Content PreferencesWhat can marketers and content creators learn from this new era ...
