Tag results for "content marketing"
- New Bill Would Require Platforms To Disclose Content Removal PoliciesThe Platform Accountability and Consumer Transparency Act, introduced Wednesday by Sens. Brian ...
- Industrial Strength Cutbacks: Manufacturers Slash Marketing BudgetsIndustrial firms are cautious as businesses start to re-open, IEEE GlobalSpec finds ...
- Content Marketing In A Pandemic: Five TipsSeveral industries, ranging from restaurants to real estate, have been hard hit ...
- Study: Marketers Say Their Content Creating Approach Is InefficientDuring the pandemic of course a pretty intense spotlight has been placed ...
- Skullcandy's 'Content-to-Commerce' Model Was Ready For A CrisisFor headphone maker Skullcandy, its "Mood Boost" campaign and product releases were ...
- COVID-19 Changes Content PreferencesWhat can marketers and content creators learn from this new era of ...
- How Publishers Can Improve Their Content MarketingA painful crisis also can be a catalyst for innovation as publishers ...
- Content Gets A Fourth Or Less Of Most Marketing Budgets, Study FindsYet brands see themselves as successful at producing content, and 50% of ...
- Marketers Heed Own Advice, Replace Conferences With Personalised CampaignsThe personal touch of an event has gone, so marketers are reacting ...
- CMO Council Urges Marketers To Increase Content To Ride Out COVID-19 CrisisA CMO Council report released this week shows that only 12% of ...
- Beardbrand Finds Winning Formula With YouTube Soft Sell"For organic content, embrace the fact that you're on YouTube and don't ...
- Webinars And Content Marketing Set To Fill Coronavirus VoidAs conferences are cancelled adtech and martech firms are gearing up for ...
- Statistics On B2B Content Marketing In 2020Content marketing works—when it’s done correctly. That means it has to fulfill ...
- A Content Marketing Primer For ManufacturersContent marketing has many moving pieces, including sales, traditional tactics and brand ...
- Inseev Interactive Names Blevins As CROBlevins, who was formerly Booz Allen Hamilton executive advisor for AI software, ...
- Content Activism Can Help Brands Shape A Positive FutureContent marketing is simply a bigger canvas for brands to develop a ...
- Content-Driven Campaigns Expected To GrowContent marketing is far from a fad, according to a new analysis ...
- Content Marketing Use Cases For 2020Content marketing should thrive in 2020, especially when driven by email newsletters. ...
- Email Still Top B2B Channel, Study FindsOver half of all B2B budgets will be flat in 2020, Sagefrog ...
- Email Newsletters Lead At Two Points In The B2C Pipeline: StudyEmail is used most to attract and secure leads, MarketingProfs and the ...
- Content Marketing: How Successful Brands Are Breaking ThroughOne tip: Look for opportunities to create full-funnel impact. ...
- Bloomscape Creates Two-way Conversations With Content"Put yourself in the customer's shoes and consider the roadblocks, pain points, ...
- Who Wants To Learn About Content-mapping?Of course you do! Because you need to have a conversation with ...
- 'Brand Activism' On The Rise, Report SuggestsResearch from the World Media Group suggests brand activism is on the ...
- Brands Told To Pick A Cause For Relevant Content MarketingWMG research says content is becoming key to changing perceptions. Brand activism ...
- Sleep Number Content Draws Customers InSleep Number, which produces adjustable and smart beds, was creating short-form videos ...
- Combined Ad/Marketing Spending To Outpace Madison Avenue EstimatesAdvertising and marketing spending combined will outpace all the ad industry's conventional ...
- Sleep Number's Long-form Content Draws Viewers InIn the first of a three-part content series, Josh Jacobs describes his ...
- Sleep Number Uses Content To Draw Customers InI t developed longer-form branded content with a three-part series about player ...
- Email Is The Main Lead Nurturing Tool: StudyEmail engagement is the top content marketing metric, the Content Marketing Institute ...
