Tag results for "content marketing"
- Netflix Consolidates Marketing Under Content Chief SarandosThe change follows the retirement of Netflix CMO Kelly Bennett, who had ...
- Content Marketing Novices Urged To 'Lean Into Email'Contact marketing can help a business grow online. But many firms need ...
- How To Combine Performance Advertising With Content MarketingTurn content pieces into evergreen, retargeting ad campaigns that will constantly nurture ...
- Ceros Rolls Out Updated Content Creation PlatformThe updated studio product will include adaptive layouts, image editing, expanded animations, ...
- Email Anemia: Newsletters Lag In Content Delivery PlansB2B content marketers plan to increase their social media and website use. ...
- Pinterest, Airbnb Offer Searchers Virtual AdventuresExperience-related searches are up around nature, stars and space travel, based on ...
- When Content Tanks: Brands Lack Faith In Their Efforts, Study ShowsOnly 3.4% of B2B marketers feel their content is extremely effective, Heinz ...
- Is Every Company A Media Company?A pair of content marketing pros argue that case. They've launched a ...
- Monthly Newsletter Doubles Marriott's AudienceIt highlights top content for the month as one's own personalized reading ...
- Email Leads In Enterprise Content Delivery, Study FindsEmail is also the main nurturing tool, according to a study by ...
- Tailor Content Marketing To Fit Your Brand Like A GloveYou don't necessarily have to reinvent the wheel or be first to ...
- Contentsquare Raises $60M As Google Ties Search Directly To ContentContentsquare on Monday announced it has raised $60 million in Series C ...
- AT&T Improves Post-Hurricane Sentiment On Puerto RicoThe communication strategy included TV spots, live integrations, print, digital advertising, social ...
- Finding The Value Of Gated B2B ContentShould B2B content be gated? It’s one way of understanding what content ...
- Brands Are Hiking Their Content Budgets This Year, Study FindsSurvey respondents say content marketing improves their lead quality, ContentWriters reports. ...
- Email Places Fourth In Ad-Tech Spending, Third In Conversions: StudyGlobally, marketers say their most successful strategies are maximizing ad placement quality ...
- Keeping High Earners In The Loop: Ladders Drives Content With EmailLadders links recruiters with big-ticket talent. But it also serves news and ...
- Skyward And TrackMaven MergeContent marketing firm Skyward has merged with TrackMaven. The firms say users ...
- Once Upon A Mattress: Telling Purple's StoryThe videos that get the attention of consumers all leverage humor and ...
- Email Seen As Easiest Tactic, But Not Most Effective, Study FindsDigital budgets are set to increase marginally for almost two-thirds of those ...
- Email Still Tops In B2B Content Marketing: StudyEmail is far out in front of events and other vehicles for ...
- White Castle, Impossible Foods Launch A Spoofy Sci-Fi MiniseriesThe firms are using the content, conceived by in-house creative team at ...
- Character Finds Role On Madison Avenue: Why 'Traits' Are The Next New ThingFor all the ways marketers target people -- demos, etc. -- character ...
- Grammarly Builds Engagement With Email NewsletterGrammarly, a writing assistance platform, is using a weekly email newsletter called ...
- Pinterest Opens Content Marketing To Influencer PlatformsPer the change, brands can expect more visibility into various stats like ...
- Email Is Top Content Channel Despite Hurdles: StudyEmail beats social media and blogs as a content channel. But increasing ...
- 5 Types of Content Attracting Paying CustomersContent attracts visitors to your site, builds trust and a relationship with ...
- Webinar Platform ON24 Teams Up With Microsoft Dynamics 365 For MarketingON24 has become the first webinar platform to be integrated with Microsoft ...
- Email Content Marketing Secrets And How To Use ThemEmail is often overlooked as a content marketing tool. Here are five ...
- Content Clutter: Web Ads And Notices 'Assail The Eye'The web is filled with intrusions that keep you from getting to ...
