What Do The World's Biggest Advertisers Obsess On: Growth, Growth And More Growth
- by Joe Mandese @mp_joemandese, September 16, 2019
"Growth," and derivative words like "grew" and/or "growing," are the top words used by the management of the world's leading publicly traded advertisers when talking to financial analysts during their earnings calls, according to an analysis of transcripts of calls with 35 companies spending more than $1.5 billion on advertising …
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