Most TV Viewers Find Favorite Shows Online

  • by November 13, 2019

U.S. audiences are more likely than ever to discover their favorite TV shows from an online source, including streaming platforms like Netflix, instead of linear or pay TV, according to a survey by Hub Research.

Almost two-thirds of viewers this year said they had watched a recently discovered favorite show …

Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.

Next story loading loading..

Discover Our Publications