TMG Taps Wavemaker's Korenfeld As President

Oleg Korenfeld, Global Chief Platforms Officer of GroupM's Wavemaker unit, has left to become president of publicly traded Troika Media Group (TMG).

Korenfeld, a long-time ad technology expert at major media agencies, previously was executive vice president-ad tech and platforms at Publicis Media's Spark Foundry.

TMG describes itself as a "global marketing services company" headquartered in Los Angeles, with locations in London, New York, and New Jersey.

It lists a client roster including: Amazon, Verizon Media Group, LVMH Moët Hennessy – Louis Vuitton, Unilever, Tiffany & Co., Apple, Coca-Cola, CBS Sports, Nike, The PGA Tour, HBO Sports, ESPN, TEGNA Media, Discovery, Inc., Netflix, EA, Intercontinental Hotels Group, Riot Games, and UFC.



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