At Mark Zuckerberg’s insistence, Facebook has held off on monetizing WhatsApp in order to avoid the ire of regulators and users, The Information reports. That’s despite the fact that,
“after more than a year of preparation, WhatsApp was finally close to flipping the switch on advertising, kick-starting a plan to generate billions of dollars a year in revenue from one of
Facebook’s crown jewels,” it writes.
Read the whole story at The Information »
