WhatsApp is facing a possible €50 million GDPR fine for allegedly failing to inform users about how their data would be shared with Facebook. It would be one of the largest GDPR penalties doled out to date. 

Google Ads will longer be offered as a standalone ad type, starting in July. The service will be absorbed into Google Discovery, the company has announced. 

EU regulators have imposed €158.5 million in GDPR-related fines since January 28, 2020, and £242.6 million since the law’s implementation in May 2018. Here’s a report on the impact. 

U.S. consumers spent $188.2 billion online during the 2020 holiday season, a 32% increase over 2019, according to Adobe Analytics. The Cyber Monday tally hit $100 billion.   

Ecommerce provider Klaviyo is now valued at a $4.2 billion valuation. Here are the reasons for that gold-rush valuation. 

Facebook and Instagram users were hit with an outage affecting their ability to send messages on Thursday morning. The disruptions have been resolved, Facebook says. 

The surge in online shopping has led to a flood of new data for brands. Here’s a look at what they’re doing with the new information. 

Automation can get you only so far: Customers crave intimacy. The solution is to merge digital channels with direct mail via tactile marketing automation.

Network declines to comment on Williams' test result, citing privacy concerns, but says the hosts of "The Five" will broadcast from home studios for the foreseeable future.

The COVID-19 pandemic has been a positive for mobile marketers — 70% say so, according to a study by app marketing firm Liftoff. The gaming, shopping and finance categories saw record app downloads.