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Direct-To-Consumer Brands Turn To Email And Social Media To Engage With Customers

  • Forbes, Wednesday, May 20, 2020 12:59 PM

Direct-to-consumer brands, unable to gain exposure through big retail chains, are using email, social media and other channels to engage with customers. For example, Lunya, a direct-to-consumer sleepwear brand, sent emails featuring interviews with team members.

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