Horizon Finds Americans Aware Of Facebook As Ad Boycott Target

A significant number of Americans who have heard about campaigns by brand marketers to boycott various media say they are aware it targeting Facebook and Instagram, according to findings of studies fielded by Horizon Media.

The studies, which Horizon began conducting periodically at the end of June, when a …

Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.

Next story loading loading..

Discover Our Publications