GroupM Shops Profile Modern Teens, Finds Nothing The Matter With Them Today
- by Joe Mandese @mp_joemandese, August 11, 2020
There are some surprising -- and not-so-surprising -- things uncovered about contemporary teens in a new global study of the persons 13-17 released today by GroupM's Mindshare, MediaCom and Wavemaker media shops.
That they index incredibly high in terms of daily media usage of social media, messaging apps, texting, and …
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