Sunbrella Opens New Relationship With Amp Agency

Outdoor/indoor fabric company Sunbrella is appointing Amp Agency, in partnership with sister shop Adlucent, as agency partner. Amp and Adlucent will handle media planning, buying and analytics for traditional and digital channels and search. Under the remit, the agencies are also tasked with strengthening the positioning of Sunbrella as a lifestyle brand. Sunbrella previously worked with Wray Ward.

 

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