Mischief @ No Fixed Address Wins AOR For Startup Gelo Liquid Hand Soap
- by Larissa Faw , December 23, 2020
Gelo is appointing Mischief @ No Fixed Address as the eco-friendly liquid hand soap’s first agency of record. Gelo launched in April after spotting an opportunity to reimagine liquid hand
soap with an eye to make a greener, cleaner product. Mischief has already begun work on 2021 strategy and creative with the AOR relationship set to stretch the full year.
