GroupM vet Andrew Ruegger has been promoted to global president
of GroupM Commerce.
Ruegger, who had been managing partner and executive director of ecommerce, data science and technology at GroupM, will
focus on scaling GroupM's commerce-focused services for clients.
The agency claims commerce-related business soared during the COVID-19 pandemic, including a 277% increase in ecommerce sales
during the second quarter of 2020 alone.
Ruegger joined GroupM as director of strategy in 2015.