OMG's Kramer Joins Creative Management Platform Startup As CRO

Omnicom Media Group programmatic chief Matthew Kramer has joined creative management platform startup Connected-Stories as Chief Revenue Officer.

Kramer, who most recently served as director of programmatic product and investment for advanced TV buys at OMG, previously held senior media positions at Interpublic's DraftFCB and WPP's GroupM.

In his newly created role, Kramer will oversee the startup's expansion into the US market, focusing on solutions for managing video ads across online video, addressable tv, and digital out-of-home channels.

Connected-Stories board of advisors includes GroupM's John Montgomery and former OMD chief Mainardo de Nardis.



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