• by Wayne Friedman , July 15, 2021

Fox Corp. has promoted Darren Schillace to president of marketing for Fox Entertainment. He had been executive vice president of marketing.

In addition to overseeing Fox Televison Network prime-time shows, he’ll be responsible for all marketing at Tubi, Fox’s free, ad-supported streaming platform, as well as entertainment projects from Bento Box, Fox Alternative Entertainment and Blockchain Creative Labs. 

In his previous Fox marketing post, he oversaw strategy and campaigns for all Fox shows.

Schillace will now oversee all on-air and off-air promotion, brand and program advertising, national media and promotions, digital marketing, strategic partnerships, music, social media, affiliate marketing and production.

Before coming to Fox in 2017, Schillace was senior vice president of marketing strategy for all of ABC’s prime-time, late-night and daytime programming -- including campaigns for “Modern Family,” “Desperate Housewives,” “Lost,” “Grey's Anatomy,” “Fresh Off the Boat,” “Designated Survivor,” and “black-ish.” 

From 2010 to 2012, he was vice president of consumer marketing for OWN: Oprah Winfrey Network.

Schillace  was also previously advertising manager at Walt Disney Parks & Resorts  for EPCOT and Disney's Animal Kingdom in Orlando, and worked  for Random House, as well as ad agencies Ogilvy & Mather and TBWA Chiat/Day.