Around the Net
Rihanna Opens Brick And Mortar Lingerie Stores
- Chain Store Age, Monday, January 17, 2022 4:49 PM
Pop singer Rihanna took to Instagram to announce she is opening five stores to sell her billion-dollar lingerie brand. SavageXFenty will open in Las Vegas, Los Angeles, Houston, Philadelphia and Washington, D.C. “Launched in 2018, Savage x Fenty is known for its edgy stylings, size and race inclusivity and body-positive marketing,” per Chain Store Age. “In February 2020, the brand raised $115 million in a Series B funding round, which brought its valuation to more than $1 billion.”
