BSSP Taps Horizon's King For Digital Media Activation

Sausalito, CA-based Butler, Shine, Stern & Partners has named Lauren King director of digital media and activation. 

King, who joins from Horizon Media where she was an associate media director working on the Constellation Brands (Modelo Especial beer, etc.) account, reports to BSSP Head of Media and Communication Strategy Kerri Gouveia Stumpo.

She previously held senior roles at m/SIX and Starcom MediaVest Group.

King succeeds Samantha Bartucci, who recently moved to digital activation leader on BSSP's Kimberly-Clark account.

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