The Red Cross is partnering with
“Peanuts” and a T-shirt promoting the campaign has become highly sought after. "The prize shirt shows Snoopy, in the guise
of his alter ego, Joe Cool, leaning nonchalantly against the distinctive Red Cross emblem above a caption that reads: 'Be cool. Give blood,'" per
The New York Times. "A video posted
Wednesday on TikTok about donating blood specifically to get the Snoopy shirt was viewed more than four million times."
Read the whole story at The New York Times »