- Levy Fills New Ammunition Role: Chief Client Partnership Officer
MAD, Fern Siegel - Thursday, July 9, 2026
Evan Levy's charge is to deepen executive relationships on two continents. ...
- Pinterest Launches Partner Program For CTV Ad Measurement
MediaDailyNews, Colin Kirkland - Thursday, July 9, 2026
The partner program - intended to help advertisers discover measurement partners deem ...
- Zynga Partnership Aims To Bridge Gap Between Advertisers, Game Developers
MediaDailyNews, Colin Kirkland - Thursday, July 9, 2026
The partnership with SSP PubMatic leverages programmatic ad tech to create ...
- Slate Truck Partners With Crayola For Inspired Color Choices
Marketing Daily, Tanya Gazdik - Thursday, July 9, 2026
This is the first time Crayola has collaborated with an automaker. ...
- Baltimore Public Media, Delmarva Announce Collaboration
Around the Net In Media, Ray Schultz - Tuesday, July 7, 2026
Baltimore Public Media and Delmarva Public Media have formed a strategic partnersh ...
- Will Ace Hardwire RedVest Into An AI Retail Media Network?
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 8, 2026
Ace Hardware advertisers can now manage and run retail RedVest Media campaig ...
- Dove, Victoria's Secret Pink-Pile On 'Elle'
Marketing Daily, Sarah Mahoney - Thursday, July 2, 2026
Brands join L'Oreal in hopes that pretty-in-pink loyalty tops critical reviews. ...
- Why AI Makes It Difficult For Amazon, Google To Zero Out Carbon Emissions
Performance Marketing Insider, Laurie Sullivan - Friday, July 3, 2026
Amazon and Google have pledged to zero out their respective carbon emissio ...
- TikTok, iHeartMedia Embrace 'Phygital' For Upcoming Madonna Album
MediaDailyNews, Colin Kirkland - Monday, June 29, 2026
Through a partnership with iHeartMedia, TikTok's campaign for Madonna's upcoming "Confessions I ...
- Agentic Commerce Forecast To Reach 1.3B Users By 2031
Performance Marketing Insider, Laurie Sullivan - Monday, June 29, 2026
HP's personal computers and printers division has partnered with Frontier, OpenAI's enterpri ...
- For America's 250th, Volition America Says Patriotism Doesn't Pick a Side
Brand Insider Podcast, Erin Everhart - Friday, June 26, 2026
With America's 250th birthday one week away, there is no better mome ...
- Google Eyes Broader Publisher Licensing
MediaDailyNews, Laurie Sullivan - Thursday, June 25, 2026
Broader permissions would give Google more options to use publishers' content, includi ...
- iHeartMedia Expands Ad Partnership With Amazon
MediaDailyNews, Laurie Sullivan - Friday, June 26, 2026
Buying platforms often do not include audio as a major part ...
- Dentsu, CreatorIQ Announce Partnership
MAD, Steve McClellan - Wednesday, June 24, 2026
Dentsu's proprietary audience strategy platform, Dentsu.Audiences, will be integrated with CreatorIQ's influenc ...
- Meta Unveils Creative Solutions, WPP Integration, Creator Platform
MediaDailyNews, Colin Kirkland - Tuesday, June 23, 2026
Meta is unveiling a bundle of additional ad offerings including AI-powered creati ...
- Omnicom Partners With Netflix To Power More Personalized Ads
Around the Net In Media, Ray Schultz - Tuesday, June 23, 2026
Omnicom Media announced that it is partnering with Netflix in an arrangeme ...
- TikTok Unveils AI Ad Agent, Dentsu Integration, Creator Networks
MediaDailyNews, Colin Kirkland - Monday, June 22, 2026
TikTok is demonstrating at Cannes Lions how it is furthering its goa ...
- Fox Partners With Toonstar To Help Advertisers Leverage Digital Animation
Around the Net In Media, Ray Schultz - Thursday, June 18, 2026
Fox Advertising has formed a strategic partnership with Toonstar that will all ...
- WPP Enterprise Solutions, AWS Sign Collaboration Deal
MAD, Steve McClellan - Thursday, June 18, 2026
It's the latest in a series of partnerships that the two compani ...
- Snap Updates Focus On Agentic, AI-Powered Advertising
MediaDailyNews, Colin Kirkland - Thursday, June 18, 2026
Snapchat has announced AI-powered updates that focus on campaign setup, creative developmen ...
- Meta Ad Updates Aim To Boost In-App Shopping Experiences
MediaDailyNews, Colin Kirkland - Thursday, June 18, 2026
Meta is focusing on making as many on-app experiences shoppable as possibl ...
- Retail Media Network Surprises As Cannes Lions Swings Into French Riviera
Performance Marketing Insider, Laurie Sullivan - Friday, June 19, 2026
Advertisers' pay-for-performance models and attention metrics are based on measurable outcomes. ...
- Albertsons Media Collective Fields New Branded Entertainment Series
Around the Net In Media, Ray Schultz - Wednesday, June 17, 2026
Albertsons Media Collective, the retail media arm for Albertsons Cos., has expanded i ...
- LinkedIn, Adobe Team Up To Teach Marketers About AI
MediaDailyNews, Colin Kirkland - Wednesday, June 17, 2026
Designed for marketers seeking greater expertise in AI-powered ad systems, tools a ...
- Gray Media Gains Access To Madhive's Demand-Side Platform In Partner Deal
Around the Net In Media, Ray Schultz - Sunday, June 14, 2026
Gray Media -- a firm that now serves 117 full-power television market ...
- Porsche Markets 'Toy Story' Vehicles
Marketing Daily - Top of the News, Tanya Gazdik - Sunday, June 14, 2026
The vehicles will be sold as part of a charitable initiative benefiti ...
- Meta Apps Get World Cup Makeovers
MediaDailyNews, Colin Kirkland - Friday, June 12, 2026
Meta is partnering with broadcasters, national teams, commentators, creators and players ...
- Lowe's Didn't Buy a Sports Partnership. They Earned It.
Brand Insider Podcast, Erin Everhart - Friday, June 12, 2026
From experiential tours to exclusive product drops, Lowe's is tapping into fand ...
- Google Touts AI Search For World Cup Games
MediaDailyNews, Laurie Sullivan - Friday, June 12, 2026
Google debuted a new multichannel campaign in the U.S., demonstrating how ...
- Walmart Enables Offline Shopper Measurement In YouTube Campaigns
MediaDailyNews, Laurie Sullivan - Thursday, June 11, 2026
The "closed proof of concept" launched Thursday, allowing select advertisers to measu ...