- Axios, Monday, May 1, 2023 1:06 AM
Brands including Levi's, DoorDash, Ancestry, Kay Jewelers, Etsy and Canva are offering a way to stop the flood of Mother's Day marketing emails, sparing customers who don't want them. "Mother's Day
can be difficult for a host of reasons — the loss of a family member or infertility, for example," per Axios. "By introducing the possibility of opting out from receiving promotional materials,
companies are prioritizing empathetic communications over potential flash sale profits."
Read the whole story at Axios »