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WeightWatchers CEO Aims To Keep Company Relevant

  • Wired, Monday, June 12, 2023 4:45 PM
Ozempic and other weight loss drugs are all the rage, but there's still an important place for WeightWatchers. So says Sima Sistani, the company's chief executive officer, who previously co-launched live-video app Houseparty. In 2019, Epic Games acquired that venture for a reported $35 million. "Sistani didn’t need to work again, but in 2020 she contacted WeightWatchers and expressed interest in advising the company on its digital strategy—planting a seed that would eventually result in the chief executive role," per Wired. "Something about the company's emphasis on community was appealing. It was, in fact, this sense of community that had set the company apart from its earliest days."

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