• by Karlene Lukovitz  @KLmarketdaily, September 22, 2023

Local Now, the free, ad-supported platform owned by Byron Allen’s Allen Media Group, has added 19 local and national FAST channels from NBCUniversal. 

Local Now provides news, weather, sports, traffic and entertainment, including more than 20,000 movies, TV shows and documentaries, in more than 225 markets across the U.S. Its more than 500 free streaming channels include a Local Now channel in every DMA in the country.

The latest FAST channel additions are part of a larger deal with NBCU, under which Local Now added three NBC News FAST channels starting in January. 

The new additions include 11 NBC local news FAST channels from 10 markets, including New York, Los Angeles and Chicago; two national NBCU entertainment FASTs (American Crimes, NBC LX Home); and four regional Telemundo channels covering California, Florida, Texas and the Northeast; and two national Telemundo news channels (Telemundo al Dia will be joined by Telemundo Noticias Ahora in coming months).

Earlier this month, Allen Media struck a deal with Paramount Global to add 18 FAST channels from CBS to Local Now.