Companies like Honey Pot, August and Here We Flo are appealing to younger women who are more open to talking about their bodies and bodily functions. However, there's still some myths being spread
around. "The mass retailers that stock these upstart feminine care brands are thrilled that they bring in their own customer base," per The New York Times. "But critics, including
gynecologists, say that despite the updated marketing, products like vaginal washes and sprays run the risk of
capitalizing on the untrue — and potentially harmful —
trope that vaginas are unclean and need fixing."
Read the whole story at The New York Times »