Tag results for "cpg"
- Q&A: Stonyfield's Drociak On Social Influencers, AuthenticityOrganic yogurt marketer Stonyfield was early into the online influencer space, with ...
- Old Spice Reinvents Decade-Old Ads For New AudienceP&G hopes the reboot will win it new customers, even as it ...
- Secret Deodorant Plans Super Bowl SurpriseA teaser ad shows someone kicking a football -- a kicker whose ...
- From Chocolate Hummus To Lobster Bisque: Walmart Excels In Private Label AwardsPLMA director of retail trade relations Suzanne Caputo discusses some of the ...
- Seeking Perfect 2020 Vision? 3 Lessons From Beauty IndustryHere are three ways beauty could help CPG companies navigate the road ...
- Lumi By Pampers Makes Public Debut At CESThe small Lumi sensor is placed on a baby's diaper, which automatically ...
- Label Insight CEO Todd Morris Has New Plans For Data In Search, LoyaltyTodd Morris joins Label Insight to help fix a "broken" customer search ...
- CES 2020: Charmin Creates Robot To Deliver Roll Of Toilet PaperCharmin is presenting three new technologies, including an electronic sensor monitoring system ...
- Disruption A Common Theme For Brands, Retailers In 2019One topic in many most-read stories: How legacy CPG brands can push ...
- P&G Says Dawn's New Spray Is Best Way to Wash Dishes As-You-GoPowerwash is formulated to work immediately as it's sprayed, instead of requiring ...
- General Mills Gains In Pet Foods, While Cereals Boost Bottom LineOverall, net sales of $4.4 billion were flat to last year results, ...
- DTC Vs. CPG: 'Perfect Is The Enemy Of Good'Vivian Chang, vice president of growth, DTC, Nutranext/Clorox, said a lot is ...
- Beyond CBD: The Rise Of Adaptogens, NootropicsAn analyst surveys the market for these ingredients, which reportedly provide benefits ...
- SC Johnson, Maker Of Ziploc, Buys Company Whose Storage Bags Last For YearsStasher bags markets environmentally friendly silicone storage containers for foodstuffs, which can ...
- General Mills Adds Hearts To CerealGeneral Mills is adding heart shapes to Honey Nut Cheerios and original ...
- Prescriptions, Subscriptions Unleash Growth At ChewySales increased 40% in its third fiscal quarter. ...
- You & Mr Jones CEO Shares 2020 Predictions As Company Announces $200M In FundingThe CEO of You & Mr Jones believes the next decade will ...
- Trans Chorus Sings In Pantene's Sweet Holiday AdThey perform "I'll be Home for Christmas," while separate videos focus on ...
- What Motivates Consumers To Shop Online: Familiarity, Free Shipping, DealsWith retailers like Amazon, Walmart and Target selling ad space and paid ...
- Wow The Ugly Sweater Party With New Reynolds Wrap WrapOutfit allows "you to remain comfortable and eat your heart out without ...
- CPG FYI: How To Compete For Shelf Space At Stew Leonard's"What we're looking for is really early companies before the big consumer ...
- P&G's Pritchard Preaches DIY AdvertisingThe company is "producing ads for as little as a tenth of ...
- Unilever Names Conny Braams Marketing, Digital ChiefIn another big change, the president and CEO of Revlon, Fabian Garcia, ...
- Q&A: Sterling Brands CEO Cantor On CPG Challenges, 'Excavation' Research"Holistic branding creates a tension between enduring brand elements and elements that ...
- Gillette, Familiar Sponsor For Sports Leagues, Now Moves To EsportsGillette will be a sponsor of Electronic Arts FIFA 20 Global Series ...
- Spotlight On Millennial CPG Shopping By EthnicityAsian millennials index highest (114) for agreeing completely with the statement "I ...
- CPG Brands: Winning In The Era Of RelevanceIn the U.S., top 25 food and beverage brands now generate just ...
- Walmart Reportedly Readying Self-Service Search, Display Ad PlatformWalmart Media Group is testing an ad platform and self-service tools with ...
- Lessons From A CPG Startup: Hakuna Brands' Hannah HongHong shares some insights on startup funding, product development, strategy and retail ...
- ShopRite Rebrands Private-Label Food, Household ProductsTwo campaigns that broke today introduce the new Paperbird brand for household ...
