Tag results for "cpg"
- Store Brands Help Consumers To Cut CostsConsumers who are looking for ways to cut costs are finding priva ...
- Study: Store Brand Loyalists More Engaged With Shopping ExperienceConversely, non-loyalists "feel a little bit more overwhelmed about shopping and a ...
- Ex-Amazon Data Expert Named Cooler Screens Chief Data And Product OfficerCooler Screens has appointed Artem Lavrinovich to chief data and product office ...
- Built Protein Bars: Actress Jude Salazar Hits Street To Introduce New FlavorsSalazar and a camera crew pop in unannounced at a corporate offi ...
- Post Holdings' Shopping List: Looking For More DealsCompany seeks acquisitions after last year's purchases of private label cereal manufactur ...
- Jeremy Tucker Lands As First Global CMO Of Spin MasterTucker has held top marketing posts at Planet Fitness, Nissan, Disney a ...
- Hidden Valley's 'Ranchie' Has A Dream -- But Needs Help To Achieve ItA stuffed animal named Ranchie aims to spread joy during holidays ...
- British American Tobacco Invests $56.8M In CBD Leader Charlotte's WebThe deal comes amid financial losses due to such factors as shifti ...
- Backstreet Boys Tell You Why You Need Downy Rinse & Refresh"With them we can reach multiple generations," Saatchi & Saatchi New Yo ...
- Frito-Lay's World Cup Ad: Manning, Beckham Argue If It's Football Or Soccer"Soccer Or Football" also features a series of cameos from such socc ...
- Oreo's Parent Company Pulls Twitter Ads Citing Hate SpeechThe maker of Oreo cookies, Mondelez International, has pulled its ads o ...
- Deep In The Holidays: Ecommerce Home Delivery Places Intense Pressure On Retailers, CPGsRetailers and consumer pacakaged goods companies are scrambling to meet customer dema ...
- 'Lawyers of Kleenex' Stage Social Media Takeover"We're here...to talk trademark usage! (Woo!)," they wrote in one post. "Let ...
- Tilray Brands' Alcohol Portfolio Moves Eastward With Montauk Brewing AcquisitionGaining Montauk's distribution network "is part of Tilray's strategy... ultimately to laun ...
- Drive & Persistence Makeup This Estee Lauder Ecomm Exec"I wanted to be at the top of my game, whatever th ...
- SEC Says NewAge CEO Committed 'Multiyear Fraud'Brent David Willis made numerous false public statements, like claiming the C ...
- With Japan Tobacco Deal, Altria Now Has 2 Paths To Heated-Tobacco DevicesThe LLC partnership will market Ploom, a brand of heat-not-burn devices, whi ...
- Crest, Oral B Launch Advocacy Ads Aimed At 'Closing America's Smile Gap'"Millions of kids in underserved communities just don't have access to t ...
- CPG Digital Ad Spending Slumps 21% Amid Supply-Chain WoesCPG ad spending totaled about $4.3 billion during the first nine mont ...
- Black-Owned Condom Brand Aims For Point Of DistinctionMove over, Trojan, you've got some competition from a Black-owned condom compan ...
- How Johnson & Johnson Survived Tylenol MurdersIf you lived through the early '80s, you have memories of t ...
- Twitter, Facebook And Procter & Gamble Battle Right-Winger Over Account BanMeta Platforms, Twitter and Procter & Gamble are urging a judge ...
- After Appeal, NAD Confirms CeraVe's '#1 Doctor Recommended Skincare' ClaimAccording to the NAD, it's a case involving "unusual circumstances" because J& ...
- Clorox Recalls Pine-Sol Over Bacteria ConcernsClorox is recalling millions of bottles of Pine-Sol that could contain ...
- Maserati Partners With Mattel For Barbie EditionA portion of the $330,000 sales price will benefit the Barbie Dre ...
- Report: CPG TV Ad Impressions, Spending Continue To DeclineAmong top 10 brands by total ad impressions, six were in househo ...
- Instacart Self-Serve Ads Now Based On 'Objectives,' Automates Ad CreationInstacart on Wednesday launched an objective-based framework for buying ads in i ...
- Mentos Trains Raccoons To Recycle Its Paperboard Gum BottlesIf you can train raccoons to recycle, can you train humans? Ment ...
- Despite Strong Environmental Worries, Consumers Spurn Greener Products"We see a potential return to this idea of green fatigue," sa ...
- Grove: 'How We Built Our Internal Agency'Samantha Howe explains how moving from D2C to retail required a n ...
