Tag results for "cpg"
- P&G Counts On 'Innovation' To Counter $1B Tariff CostsCEO says the innovative Crest 3D White Deep Stain Remover is "drivi ...
- Ritz Wants You To Have A Golden SummerThe brand's new limited-edition cracker launches alongside a $50,000 sweepstakes --- a ...
- Kimberly-Clark: Smug & High On Snug & DryAd includes scenes in which Danny Trejo turns from tough guy ...
- Grove Grows Into Healthy Home Brand With CTV CampaignThe brand also used DOOH for a recent placement in New York ...
- Welch's Fruit Snacks Uses AI To Sweeten Lunchbox NotesNew writable pouches and QR codes aim to help parents send mo ...
- Poise Pads Ponders 'Drops Of Hope' For Rural WomenKimberly-Clark bladder leak protection brand is working with scientists to help wom ...
- Smyle! Dutch Toothpaste Brand Aims To Fight Plastic PollutionSmyle is boasting that its use of toothpaste tablets instead of tub ...
- Is Stock-Up Fever Coming To Grocery Aisles?As tariff concerns rise, shoppers rush to fill their pantries. ...
- Newman's Own Marks Tax Day With 'Pay What You Want' Food TruckThe food company is beginning a tour asking customers "How much ...
- Santa Margarita Collabs With LoveShackFancy On New Rose MagnumLoveShackFancy's vintage floral print adorns the bottle, cap and gift box ...
- Bodyarmor Rolls Out First Brand Refresh, 'Choose Better' CampaignThe sports drink's simplified package design aimed to showcase the drink's ingredient ...
- Education Secretary Thinks AI Is A Steak Sauce -- Heinz Takes It To The BankLinda McMahon's latest gaffe handed Kraft Heinz an opportunity too juicy ...
- Listerine Takes On Sensitive Teeth With Latest LaunchClinical Solutions Sensitive Teeth debuted recently with marketing support from digital ad ...
- Hybrid Hunger Games: Return To Office Reshapes How -- And When -- We EatNew research reveals how earlier breakfasts, snack-heavy lunches, and heat-and-eat dinners a ...
- Uber Advertising Strategizes About Attention, Big Bites In CarrotsA study showed lift metrics produced the most surprising numbers. Ads view ...
- 'Flamin' Hot Preparation H' Is 'Brand Spoof Brilliance'Flamin' Hot Cheetos met the hemorrhoid ointment in an outrageous "Saturday Nig ...
- In First IRL Effort, Coterie Brings Diapers To BrooklynThe premium baby brand is blending street-level whimsy and social reach ...
- When Does A Toothbrush Look Like a Flower?When bristles start wearing down -- so Colgate India uses this ima ...
- Crunch Time: Chips Ahoy Doubles Down On Innovation In A Rocky Snack MarketWith cocoa prices soaring, use of GLP-1s rising, and pressure from priva ...
- 'Only 2% Of Sweat Comes From Armpits:' How Dove Men+Care Reframes MasculinityThe Unilever-owned brand is using sports to find softer ways to se ...
- Huggies Campaigns Against Baby Poop BlowoutsNew Little Snugglers now include both front and back "blowout blockers" pl ...
- Hellmann's Trades Ketchup Packets For MayoThe Unilever brand leans into condiment culture wars with its newest digit ...
- Egg-Spensive Easter? Candy Brands Step In As Egg Prices ClimbWith egg prices cracking $8 a dozen, companies like Brach's and Reese ...
- Bush's Beans Taps Seth Curry -- And Some Friendly Rivalry -- For March Madness PromoThe family-owned brand is betting on personalization, basketball nostalgia, and a famo ...
- Organically Kismet Sea Moss Gel Goes National Via D2CThe supplement's "four-week shelf life" is extremely short in the brick-and-mortar C ...
- Wound Care Gets Artsy As Band-Aid Teams With The MetAdults can now cover their wounds with "The Great Wave"-- or t ...
- Brush Your Teeth With Birthday Cake Via Sprinkles/Moon Oral Collab"We're passionate about driving flavor innovation and disrupting the oral care category ...
- Inflation Eats Into Loyalty As Shoppers Trade DownFood prices stay high, challenging CPG brands to rethink how to ser ...
- How This Olly Director Brings Inspiration & Delight Into Her WorldDo you remember all of your mentors? Jennifer Peters does, and, thou ...
- Food Companies Brace For 'Make America Healthy Again' OnslaughtBetween sweeping cuts to the food stamp program and new ingredient regulation ...
