With the approach of the new year,
consumers are generally more optimistic about the future. Seventy percent of people said they think 2024 will be a better year than 2023, a reading that’s 5 percent points higher than 2022, when
optimism hit a decade low of 65%, according to a …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.