Streaming Viewers Aren't Looking To Rebuild Pay TV
- by Robert Williams , March 22, 2024
Providers of subscription video-on-demand (SVOD) shows signs of wanting to rebuild pay TV by bundling channels, raising fees and adding ad-supported tiers. However, they shouldn’t expect consumers to accept these changes, especially younger ones who prefer user-generated content, according to a report by consulting firm Deloitte.
“U.S. consumers may be …
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