Detroit-based Doner is lending a hand to ad talent.
The mission is to hire Detroit-based talent via #HireDetroit. The new service is a response to the disruption of agency changes and the resulting account loses in the city.
“Doner has been a fixture of the advertising landscape since 1937, and we’re not going anywhere,” said David DeMuth, CEO at Doner. “There’s amazing talent here in Detroit. We’re investing $1 million dollars, at minimum, to find the best our city has to offer and continue elevating our work in service of clients.”
The focus is hiring local talent in the next three months.advertisement
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But to ensure ad talent isn't limited to the Motor City, Doner will share its date with clients, agencies and recruiters nationwide.
Doner is
also offering to aid job searches by providing LinkedIn Premium membership for 200 users. Plus, agency leadership will offer helps with resume and portfolio reviews.
Boon, a Detroit-based coaching platform, will provide free professional advice.
“Detroit advertising is once again going through extreme change. As has been the case before, the resilience of our advertising community will shine through,” DeMuth added.
Doner's client work includes Coca-Cola's fairlife, Stellantis (Chrysler, Dodge, Jeep, Ram, FIAT, Alfa Romeo), UPS Store and McDonald’s.