Social Media, Digital Display Are Key Channels For Telecom Brands
- by Robert Williams , September 27, 2024
Social media, digital display/video and connected television remain the fastest-growing channels for marketers of telecommunications services, according to a survey by software company Mediaocean.
For the second half of this year, 65% of survey-takers said they planned to increase social media spending, 62% for digital display/video and 55% for CTV. …
Reminder: You are seeing this premium content because you are a subscriber to MediaPost's Research Intelligencer and/or a member of the Center for Marketing & Media Research. This content cannot be viewed by non-subscribers/non-members.
