TRG Win's Media, Creative For Tractor Brand Kioti

Tractor and power equipment maker Kioti has named Dallas-based TRG its advertising agency responsible for creative, media, and brand strategy.

It wasn’t immediately clear who the incumbent was or how much the company spends on media.

The company, part of South Korean-based Daedong Corp., has been selling equipment in the U.S. since the 1980s.

Kioti’s current “We dig dirt” campaign launched in August 2019 and was created by agency Baldwin&.

TRG’s first work will break later this year.

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